Goran Babarogic Product UX Designer

Julie Ahn

Julie Ahn

Creative Leader | UX/CX | MBA

Creative Leader
UX/CX | MBA

"Be yourself; everyone else is already taken."

"Be yourself; everyone else is already taken."

- Oscar Wilde

- Oscar Wilde

Hello, Nice to Meet You!

Hello, Nice to Meet You!

Hi, I'm Julie, a

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

driven by

Curiosity

Curiosity

Curiosity

Curiosity

Curiosity

.

It led me from photography and packaging into product design. For the last

8 Years

8 Years

8 Years

8 Years

8 Years

I've led

Design Teams

Design Teams

Design Teams

Design Teams

Design Teams

across social, identity, and streaming,

shaping

Human-Centered

Human-Centered

Human-Centered

Human-Centered

Human-Centered

products, and a sense of

Community and Inclusion

Community and Inclusion

Community and Inclusion

Community and Inclusion

Community and Inclusion

where

every designer can

Grow

Grow

Grow

Grow

Grow

.

I find

Inspiration

Inspiration

Inspiration

Inspiration

Inspiration

almost anywhere,

and lately

AI

AI

AI

AI

AI

tops the list.

I'm

Optimistic

Optimistic

Optimistic

Optimistic

Optimistic

about it as a powerful tool for

Whats Next

Whats Next

Whats Next

Whats Next

Whats Next

in how we work and live.

Hi, I'm Julie, a

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

driven by

Curiosity

Curiosity

Curiosity

Curiosity

Curiosity

.

It led me from photography

and packaging into product design.

For the last

8 Years

8 Years

8 Years

8 Years

8 Years

I've led

Design Teams

Design Teams

Design Teams

Design Teams

Design Teams

across social,

identity, and streaming,

shaping

Human-Centered

Human-Centered

Human-Centered

Human-Centered

Human-Centered

products,

and a sense of

Community and Inclusion

Community and Inclusion

Community and Inclusion

Community and Inclusion

Community and Inclusion

where

every designer can

Grow

Grow

Grow

Grow

Grow

.

I find

Inspiration

Inspiration

Inspiration

Inspiration

Inspiration

almost

anywhere,

and lately

AI

AI

AI

AI

AI

tops

the list.

I'm

Optimistic

Optimistic

Optimistic

Optimistic

Optimistic

about

it as a powerful tool for

Whats Next

Whats Next

Whats Next

Whats Next

Whats Next

in how we work and live.

Hi, I'm Julie, a

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

UX Product Design Leader

driven by

Curiosity

Curiosity

Curiosity

Curiosity

Curiosity

.

It led me from photography and packaging into product design. For the last

8 Years

8 Years

8 Years

8 Years

8 Years

I've led

Design Teams

Design Teams

Design Teams

Design Teams

Design Teams

across social, identity, and streaming,

shaping

Human-Centered

Human-Centered

Human-Centered

Human-Centered

Human-Centered

products, and a sense of

Community and Inclusion

Community and Inclusion

Community and Inclusion

Community and Inclusion

Community and Inclusion

where

every designer can

Grow

Grow

Grow

Grow

Grow

.

I find

Inspiration

Inspiration

Inspiration

Inspiration

Inspiration

almost anywhere,

and lately

AI

AI

AI

AI

AI

tops the list.

I'm

Optimistic

Optimistic

Optimistic

Optimistic

Optimistic

about it as a powerful tool for

Whats Next

Whats Next

Whats Next

Whats Next

Whats Next

in how we work and live.

What People Say About Me

What People Say About Me

“She’s a design manager who measures her own success
by how far her people go, not by how much credit she takes.”

-Amy C., PlayStation

“Julie is an empathetic and thoughtful leader who
genuinely advocates for both her clients and her team.”

-Grant Y., PlayStation

“I’ve had many mentors throughout my career,
and she is genuinely the best mentor I’ve ever had.”

-Rose L., PlayStation

“She’s a design manager who measures her own success by how far her people go, not by how much credit she takes.”

-Amy C., PlayStation

“Julie is an empathetic and thoughtful leader who
genuinely advocates for both her clients and her team.”

-Grant Y., PlayStation

“I’ve had many mentors throughout my career, and she is genuinely the best mentor I’ve ever had.”

-Rose L., PlayStation

“She’s a design manager who measures her own success by how far her people go, not by how much credit she takes.”

-Amy C., PlayStation

“Julie is an empathetic and thoughtful leader who
genuinely advocates for both her clients and her team.”

-Grant Y., PlayStation

“I’ve had many mentors throughout my career,
and she is genuinely the best mentor I’ve ever had.”

-Rose L., PlayStation

Select Case Studies

Select Case
Studies

From Scattered Onboarding to Day One: Confident New Hires in Half the Time

Scattered, manager-owned onboarding versions left new hires knowing only their own team's way of working. After consolidating, it was rebuilt as a single day-one experience in Figma with all relevant resources.

Time to confidence

3 to 6 mo

from 6 to 9+

Onboarding

Day-one experience

Accessibility: A Design-First Standard

Accessibility built into the design from the start, from voice features in messaging to a low-vision evaluation that settled a navigation decision.

Nav concepts evaluated

5

Weight given to aesthetics

15-20%

Setting a North Star for Mobile

A vision, five design principles, and a roles framework that gave the PlayStation mobile program shared direction and clear ownership.

Program priorities

5

Design principles

5

From Sign-Off to Open Critique: A Lasting Feedback Culture

A structured yet organic critique format focused on elevating craft, the work, and each designer's professional growth, with team-health scores for feedback and action-taking rising alongside it.

Feedback score

+34

Microsoft Viva Glint

Action-taking score

+39

Microsoft Viva Glint

Prototyping in Code: A Monthly AI Beta Loop

Bringing AI-assisted prototyping into a monthly release rhythm, with design and engineering working in parallel and real users testing small releases.

Release rhythm

Monthly

Prototype to rollout

About 3 weeks

From Scattered Onboarding to Day One: Confident New Hires in Half the Time

Scattered, manager-owned onboarding versions left new hires knowing only their own team's way of working. After consolidating, it was rebuilt as a single day-one experience in Figma with all relevant resources.

Time to confidence

3 to 6 mo

from 6 to 9+

Onboarding

Day-one experience

From Scattered Onboarding to Day One: Confident New Hires in Half the Time

Scattered, manager-owned onboarding versions left new hires knowing only their own team's way of working. After consolidating, it was rebuilt as a single day-one experience in Figma with all relevant resources.

Time to confidence

3 to 6 mo

from 6 to 9+

Onboarding

Day-one
experience

Accessibility: A Design-First Standard

Accessibility built into the design from the start, from voice features in messaging to a low-vision evaluation that settled a navigation decision.

Nav concepts evaluated

5

Weight given to aesthetics

15 to 20%

Accessibility: A Design-First Standard

Accessibility built into the design from the start, from voice features in messaging to a low-vision evaluation that settled a navigation decision.

Nav concepts
evaluated

5

Weight given
to aesthetics

15-20%

Setting a North Star for Mobile

A vision, five design principles, and a roles framework that gave the PlayStation mobile program shared direction and clear ownership.

Program priorities

5

Design principles

5

Setting a North Star for Mobile

A vision, five design principles, and a roles framework that gave the PlayStation mobile program shared direction and clear ownership.

Program priorities

5

Design principles

5

From Sign-Off to Open Critique:
A Lasting Feedback Culture

A structured yet organic critique format focused on elevating craft, the work, and each designer's professional growth, with team-health scores for feedback and action-taking rising alongside it.

Feedback score

+34

Microsoft Viva Glint

Action-taking score

+39

Microsoft Viva Glint

From Sign-Off to Open Critique:
A Lasting Feedback Culture

A structured yet organic critique format focused on elevating craft, the work, and each designer's professional growth, with team-health scores for feedback and action-taking rising alongside it.

Feedback score

+34

Microsoft Viva Glint

Action-taking score

+39

Microsoft Viva Glint

Prototyping in Code:
A Monthly AI Beta Loop

Bringing AI-assisted prototyping into a monthly release rhythm, with design and engineering working in parallel and real users testing small releases.

Release rhythm

Monthly

Prototype to rollout

3 weeks

Prototyping in Code:
A Monthly AI Beta Loop

Bringing AI-assisted prototyping into a monthly release rhythm, with design and engineering working in parallel and real users testing small releases.

Release rhythm

Monthly

Prototype to rollout

3 weeks

Send a message

© 2026 Julie Ahn

Send a message

© 2026 Julie Ahn

Send a message

© 2026 Julie Ahn